Fateh, directed by Sonu Sood, has had a hard time at the box office, failing to attract the audiences. Despite its name and famous actors such as Jacqueline Fernandez, Naseeruddin Shah, Vijay Raaz, and Dibyendu Bhattacharya, the film’s numbers are not at all good. Fateh has earned a separate number of Rs9.0 crore net from India in week one, with a small chance of regaining ground in the following days.
Fateh Box Office Collection ( 7 Days Collection )
The flick took off soberly on Day 1, after making a small sum of Rs2 crore, but subsequent daily results proved audience disinterest. These are its daily cash takings:
Day | Net Collections (India) |
---|---|
Day 1 | ₹2 crore |
Day 2 | ₹2 crore |
Day 3 | ₹2 crore |
Day 4 | ₹70 lakh |
Day 5 | ₹90 lakh |
Day 6 | ₹65 lakh |
Day 7 | ₹75 lakh |
Total | ₹9 crore |
₹6 crore were collected throughout the first weekend after the movie entered the theaters, but then the drop was too steep, and the revenue was only ₹70 lakh on the first Monday and it kept along the same lines that week.
Why Fateh Failed to Impress
1. Lackluster Content
Despite its flawless shooting and high-octane action scenes, the story mostly remained an incomprehensible genre-bound mojo, and thus, there was no underwhelming movie that the audience was dissatisfied with. It was a movie that did not have neither the emotion nor the novelty that could have sustained interest for the audience.
2. Stiff Competition
Fateh, being overshadowed by massive releases such as Game Changer and others was not taking the first place as it was unable to get the attention of the cinema goers. It’s a pity that it was not promoted enough, and its effect was evident in the box office.
3. Weak Word of Mouth
The opinions of the viewers played a very important part in the destiny of the show. Unfortunately, the opinions of the fans were not very good. The script needed a lot of work, and some moments were not involving enough, which resulted in a rapid decrease of ticket sales.
4. Limited Star Power
‘Sonu Sood,’ is a name that is recognized by the majority of the households, but his directorial debut was not as successful as it was expected to be. Also, Jacqueline Fernandez and other cast members were not able to create much popularity of the film.
Fateh’s Projected Final Box Office Collection
Initially, the film’s first-week collection grossed ₹9 crore, and as a result, it is expected to finish the domestic box office stint with the net amount of ₹12 crore. Different marketing strategies including Buy-One-Get-One offers have contributed to the numbers. Nevertheless, it was not enough to rescue the film.
Will Fateh Redeem Itself on OTT?
Despite the disappointing performance of the film in theatres, Fateh stands a chance to revive its success with OTT platforms. By making it available online, the developers can get the younger crowd who love watching movies on the go to try it out. In the case of a good promotion strategy, the movie could make up for the damage it has suffered and gain the attention of a wider audience
Conclusion: A Disappointing Start for Sonu Sood’s Directorial Journey
The movie was still full of appealing elements: a great cast, adrenaline-pumping action, and an ambitious portrayal of a future India. But unforeseen poor audience feedback, the lack of good reviews, and the high degree competition led the movie to a disastrous box office exit.
Despite the uncertainty of today’s movie industry, the ongoing Saga of Fateh’ digital release will Roma in the hearts of the fans who stream it. At present, the box office fiasco of the movie is the biggest signal of the film industry subtlety. One cannot truly predict it at times.
Be prepared for the progress of the OTT project and Fateh’s status to be reported soon.